What the Head & Shoulders Super Bowl 2022 TV commercial - Never Not Working: Royal Oils is about.

Head & Shoulders Super Bowl 2022 TV Spot, 'Never Not Working: Royal Oils' Featuring Troy Polamalu, Patrick Mahomes

In the highly anticipated Super Bowl 2022, Head & Shoulders took the advertising world by storm with their groundbreaking TV spot, titled 'Never Not Working: Royal Oils.' This innovative commercial featured two football legends, Troy Polamalu and Patrick Mahomes, who showcased their undying dedication to their craft while promoting Head & Shoulders' Royal Oils collection.

The ad begins with a captivating aerial shot of a stadium, packed with roaring fans eagerly awaiting the Super Bowl kickoff. As the camera zooms in, we see Troy Polamalu, the legendary Pittsburgh Steelers' safety, standing on the sideline, his iconic long flowing hair cascading down his shoulders. Patrick Mahomes, the Kansas City Chiefs' superstar quarterback, joins him, exuding confidence and determination.

The mood quickly shifts, and the intensity in the air electrifies as we witness the two athletes engage in a friendly yet fierce competition. The camera picks up on subtle details, highlighting Polamalu's hair for a moment, accentuating its shininess and strength, a result of the Royal Oils collection. The audience is immediately captivated by the connection between premium hair care and athletic excellence.

As the ad progresses, we are taken on a journey into the professional lives of Polamalu and Mahomes, both on and off the field. Through a series of dynamic shots, we see them in the gym, watching game tapes, and passionately practicing their moves. The TV spot encapsulates the relentless work ethic of these athletes, emphasizing the mantra that for achieving greatness, you must always be working, always striving to improve.

The ad takes an intimate turn as we are invited into their personal lives. We witness Polamalu and Mahomes spending quality time with their loved ones, their hair care rituals seamlessly integrated into their daily routines. Polamalu is seen applying Head & Shoulders' Royal Oils to his luscious locks while engaging in playful banter with his family. Mahomes showcases his hair care routine, highlighting the nourishment and care provided by the Royal Oils collection, which keeps his hair looking vibrant and healthy.

The commercial culminates in a powerful moment, a montage of Polamalu and Mahomes performing their signature moves on the football field, their hair flowing in the wind, symbolizing their unrivaled confidence and unwavering focus. The message is clear: Head & Shoulders'

Head & Shoulders Super Bowl 2022 TV commercial - Never Not Working: Royal Oils produced for Head & Shoulders was first shown on television on September 19, 2021.