Berkshire Hathaway is a multinational conglomerate holding company that has become a household name in the business world. Recently, the company was recognized as the "Brand of the Year" by Harris Poll EquiTrend survey, and to celebrate this accolade, they released a TV spot that captured the essence of the company's success.
The 30-second TV spot showcases Berkshire Hathaway as a company that believes in old-school values and principles like trust, loyalty, and honesty. The ad starts with a montage of old black and white photos, which highlight the evolution of the company over the years. The photos transition into live footage, showing Berkshire Hathaway's modern-day offices and employees who proudly represent the brand.
The ad's message is clear- Berkshire Hathaway is a company that has been built on the foundation of integrity and hard work, and that's what makes it stand out from the competition. It is a brand that has stood the test of time, and its values have remained unwavering despite the challenges that come with growth and success.
As the ad draws to a close, the narrator declares that Berkshire Hathaway is "more than just a brand- it's a name you can trust." This statement perfectly encapsulates the company's DNA and its commitment to its customers, investors, and stakeholders.
Overall, the Berkshire Hathaway TV spot, 'Brand of the Year,' is an excellent representation of the company's legacy, values, and vision for the future. It shines a spotlight on the brand's strengths and its commitment to excellence, and it does so with a sense of authenticity and humility that is characteristic of the company.
Berkshire Hathaway TV commercial - Brand of the Year produced for Berkshire Hathaway was first shown on television on May 11, 2014.
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Berkshire Hathaway is a multinational conglomerate holding company headquartered in Omaha, Nebraska, United States. It was founded by the legendary investor Warren Buffett in 1839, originally as a tex...