What the Volkswagen Rule the Road Scavenger Hunt TV commercial - The New King is about.

The Volkswagen "Rule the Road Scavenger Hunt" TV spot features a thrilling and exciting competition between two Volkswagen vehicles, the classic Beetle and the brand new Golf GTI. The commercial opens with an aerial shot of a desert landscape and the announcer introduces the two competitors as they get ready to race towards a remote location, where the prize awaits.

The Beetles and Golf GTIs navigate through challenging terrains, dodging obstacles, and overcoming rugged obstacles, all while showcasing their impeccable control and agility on the road. The competitors' determination and persistence are on full display as they navigate across rough terrain, through winding roads, and across rocky terrain.

As they approach the finish line, the announcer declares "The New King" as the brand new Golf GTI beats out the classic Beetle to claim the top spot and win the coveted prize. The commercial ends with an ecstatic crowd gathered around the Golf GTI, congratulating the driver on their victorious performance.

Overall, the Volkswagen "Rule the Road Scavenger Hunt" TV spot serves as a thrilling and exciting reminder of Volkswagen's continued commitment to producing innovative and nimble vehicles that can take on any challenge on the road. With the Golf GTI taking the crown as the new king, Volkswagen continues to rule the road and set the bar for the automotive industry.

Volkswagen Rule the Road Scavenger Hunt TV commercial - The New King produced for Volkswagen was first shown on television on September 23, 2017.