What the AutoNation 1Price Pre-Owned Vehicles TV commercial - Dream Vehicle is about.

AutoNation is a leading automotive retailer known for its commitment to providing customers with quality vehicles at unbeatable prices. Their latest TV spot, titled 'Dream Vehicle,' highlights their 1Price pre-owned vehicle offerings and the convenience of the one-stop-shop experience they offer.

The commercial features a customer who visits an AutoNation dealership, looking for her dream vehicle. She is impressed by the range of options available to her, all clearly marked with fixed prices. With no haggling or negotiating necessary, she is able to select her ideal car with confidence.

The customer's joy is palpable as she drives off the lot in her dream vehicle, satisfied knowing she got the best deal possible. The ad concludes with the tagline, "Confidence: it's in everything we do."

This commercial is impactful because it showcases the ease and simplicity of the AutoNation car-buying process. By providing customers with a comprehensive shopping experience and 1Price value, AutoNation is able to earn their trust and loyalty. Customers who value transparency and convenience will likely appreciate this offering, and the ad encourages them to consider AutoNation for their next vehicle purchase.

AutoNation 1Price Pre-Owned Vehicles TV commercial - Dream Vehicle produced for AutoNation was first shown on television on January 27, 2019.