What the Huffy TV commercial - Learn to Ride Again is about.

Huffy, a popular bicycle brand, released a TV spot titled 'Learn to Ride Again' that aims to encourage adults to pick up cycling again as a way to stay active and enjoy the outdoors.

The opening shot of the spot shows a middle-aged man staring wistfully at his old bike locked away in the shed. Cue a montage of him starting to re-learn how to ride it again, wobbling precariously at first before gradually picking up speed and skill. We see him pedaling through the park, along the beach, and even tackling some small jumps and tricks.

As the man's confidence grows, the TV spot switches to a series of testimonials from other adults who have rediscovered their love for cycling. The message that comes through is that it's never too late to learn something new, and cycling is a fun, low-impact way to stay active and healthy.

The TV spot ends with the man from the opening shot pulling up outside a cafe, parking his bike, and ordering a coffee with a big smile on his face. It's a heartwarming moment that encourages the viewer to consider dusting off their old bike and hitting the road themselves.

The 'Learn to Ride Again' TV spot is a clever and effective way for Huffy to tap into the nostalgia and emotional connection many adults have with cycling. By emphasizing the joy and freedom of being on two wheels, the spot is sure to resonate with a wide audience.

Huffy TV commercial - Learn to Ride Again produced for Huffy was first shown on television on April 12, 2016.