What the The More You Know TV commercial - 2016 Olympics is about.

Title: The More You Know TV Spot: 2016 Olympics - Featuring Emma Coburn

Introduction:In the spirit of the Olympic Games, "The More You Know" TV spot introduced its viewers to the remarkable journey and achievements of Olympic athlete Emma Coburn. Coburn, a talented American middle-distance runner, captured the hearts of millions with her determination, perseverance, and exceptional athletic prowess. This captivating TV spot aimed to inspire viewers and encourage them to chase their dreams, just as Coburn did on the grand stage of the 2016 Olympics.

Body:The TV spot begins with a sweeping aerial shot of Rio de Janeiro, Brazil, the vibrant host city of the 2016 Olympics. As the camera pans over iconic landmarks and bustling streets, a narrator's voice cuts through, introducing Emma Coburn and her incredible Olympic journey.

Scene 1: The Start LineThe screen transitions to a close-up shot of Coburn, her face displaying a mix of concentration and excitement, as she stands at the start line of the Olympic steeplechase event. The narrator highlights Coburn's relentless training regimen, demonstrating how her hard work and dedication led her to this moment.

Scene 2: FlashbacksAs the camera focuses on Coburn, a series of quick flashbacks showcase her arduous training sessions, overcoming obstacles, and pushing herself to the limit. We see her navigating a hurdle, bounding over obstacles on a muddy track, and sweating it out during early morning workouts. The powerful visual montage highlights Coburn's unwavering commitment to her sport.

Scene 3: Olympic TriumphThe TV spot then transitions to the climactic moment - Coburn crossing the finish line, arms raised in triumph, after winning the bronze medal in the steeplechase event. The crowd erupts in thunderous applause as Coburn's emotions overflow with joy and accomplishment. The narration emphasizes the significance of this achievement, not just for Coburn but also for the inspiration it holds for others.

Scene 4: An Inspiration for AllThe TV spot concludes with Coburn addressing the viewers directly, her voice filled with humility and gratitude. She shares her belief that anything is possible when you chase your dreams with passion and perseverance. The narrator highlights Coburn's accomplishments beyond athletics, emphasizing her dedication to philanthropy, giving back to her community, and inspiring future generations to pursue their own aspirations.

Conclusion:"The More You Know" TV spot featuring Emma Coburn brilliantly captures the essence of the Olympic spirit and the indomitable human will to achieve greatness. Through Coburn's awe-inspiring journey, viewers are reminded that with determination, hard work, and unwavering belief, they too can overcome obstacles and reach their full potential. This TV spot serves as a testament to the power of dreams, proving that with each small step forward, one can leave an indelible mark on the world.

The More You Know TV commercial - 2016 Olympics produced for The More You Know was first shown on television on September 24, 2016.