What the Alpinestars TV commercial - Protection is about.

Alpinestars is a brand that has made its name in the world of motorsports by offering premium quality riding gear and apparel. The brand is known for its emphasis on safety and protection, which is highlighted in their latest TV spot titled 'Protection.'

The TV spot opens with a rider putting on his Alpinestars gear, gearing himself up with various protective equipment. The camera then zooms in on the unique technology that Alpinestars uses to build its gear, highlighting the brand's focus on safety and protection. The rider then starts his engine, and the camera follows him as he goes full-throttle on the race track.

The powerful imagery in the TV spot accentuates the importance of protecting oneself when participating in high-speed racing. The ad's message about safety is loud and clear, making it an effective communication tool for the brand.

The music selection in the TV spot is crucial, as it highlights the adrenaline rush the riders feel when they're on the track. This is emphasized by the tagline: "Protect your passion." The TV spot ends with the riders returning, safe and sound, after completing their laps on the track.

Overall, Alpinestars' latest TV spot 'Protection' is an excellent representation of the brand's focus on safety and protection. It is an effective communication tool that highlights the importance of protective gear while emphasizing the brand's commitment to safety.

Alpinestars TV commercial - Protection produced for Alpinestars was first shown on television on March 5, 2018.