What the 2014 Buick Verano TV commercial - Sorpresa is about.

The 2014 Buick Verano TV Spot, 'Sorpresa' is a memorable advertisement that features a group of people blindfolded and led to a car. The commercial opens with a group of individuals who have agreed to participate in an “experiment.” As they are led towards a car, they are blindfolded, and the car is unveiled. When the blindfolds are removed, the participants are surprised to see that they are standing in front of the stylish and sophisticated 2014 Buick Verano.

The ad is designed to showcase the Buick Verano's sleek and modern design, as well as its wide range of features and amenities. As the participants get into the car, we see them marveling at the leather interior, the moonroof, and advanced safety features. Throughout the ad, viewers are treated to close-up shots of the car's design and features, highlighting its luxury and performance.

The commercial ends with the tagline, "Experience the new Buick Verano for yourself," a call to action for viewers to visit their local Buick dealership and see the car for themselves. The ad is effective in its use of surprise and delight to grab the viewer's attention, and by framing the commercial as an experiment, it adds an element of intrigue and excitement to the viewing experience. Overall, the 2014 Buick Verano TV Spot, 'Sorpresa' is an effective and memorable advertisement that successfully showcases the car's many features and positions it as a stylish and luxurious option for consumers in the market for a new vehicle.

2014 Buick Verano TV commercial - Sorpresa produced for Buick was first shown on television on September 8, 2014.