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What the CoverGirl Lash Blast TV commercial - Calling the CoverGirls is about.

Title: CoverGirl Lash Blast TV Spot: Celebrating Beauty and Empowerment

Introduction:In a world where beauty standards are constantly evolving, CoverGirl has always been at the forefront, championing individuality, diversity, and empowerment. In their iconic TV spot, "Calling the CoverGirls," the beauty brand features Queen Latifah, America Ferrera, Kelsea Ballerini, and Niki Taylor, four remarkable women who embody the true essence of what it means to be a CoverGirl. Through their inspiring stories, these women redefine beauty and encourage others to embrace their unique selves.

Body:

1. Queen Latifah: The Force of ConfidenceThe TV spot kicks off with the incredible Queen Latifah, a talented actress, musician, and philanthropist. Known for her empowering presence, she exudes confidence and embodies the strong, independent woman. Queen Latifah’s unwavering self-assurance encourages viewers to embrace their individuality, reminding us that beauty comes in all shapes, sizes, and skin tones.

2. America Ferrera: Championing AuthenticityNext, the spotlight shines on America Ferrera, an exceptional actress and advocate for self-acceptance and inclusion. America's journey to success was not always easy, but she refused to conform to societal norms. Through her authenticity and relatability, she sends a powerful message to aspiring CoverGirls, urging them to embrace their true selves and let their inner beauty shine.

3. Kelsea Ballerini: Fearlessly Pursuing DreamsIn an electrifying moment, country music star Kelsea Ballerini takes center stage. With her infectious energy and fearless attitude, Kelsea encourages viewers to chase their dreams relentlessly. Her unwavering determination serves as a reminder that strength and beauty go hand in hand, and that every CoverGirl has the power to conquer any challenge that comes their way.

4. Niki Taylor: Embracing Resilience and Inner StrengthThe TV spot wraps up with the indomitable Niki Taylor, a supermodel and advocate for embracing imperfections. Niki exemplifies resilience, having overcome numerous obstacles in her life. She reminds us that true beauty stems from self-love, strength, and embracing our flaws as badges of honor. Niki's inspiring journey teaches us that it's okay to stumble, but what truly matters is how we rise above adversity.

Conclusion:In the CoverGirl Lash Blast TV Spot, "Calling the CoverGirls," Queen Latifah, America Ferrera, Kelsea

CoverGirl Lash Blast TV commercial - Calling the CoverGirls produced for CoverGirl was first shown on television on January 4, 2023.

Frequently Asked Questions about covergirl lash blast tv spot, 'calling the covergirls' featuring queen latifah, america ferrera, kelsea ballerini, niki taylor

CoverGirl Lash Blast TV Spot, 'Calling the CoverGirls' Featuring Queen Latifah, America Ferrera, Kelsea Ballerini, Niki Taylor.

Probably the most famous Cover Girl models are Ms. Tiegs and Ms. Brinkley. They dominated the campaign in the last two decades.

Jennifer O'Neill Signed in 1963, Jennifer was the first CoverGirl spokesmodel.

Grammy award-winning and Oscar-nominated artist, producer, label president, author, and entrepreneur Queen Latifah is returning to CoverGirl as the brand's newest CoverGirl.

CoverGirl has remained one of the most sought-after mass beauty brands for the past six decades, with a wide variety of product offerings for all kinds of consumers - and incredibly affordable prices.

CoverGirl is not 100% vegan, but it does have vegan products. Items included in its Clean Fresh makeup and skin care collections, for example, are all vegan and made without harsh chemicals like sulfates, formaldehyde, phthalates, parabens, and talc.

COVERGIRL is very famous, but only half as popular The (social) media buzz of the U.S. based brand sits at 33 percent who had noticed the brand on social media, in the media or in advertising in the past three months before the survey. Well over a third of U.S. consumers using cosmetics & make-up also use COVERGIRL.

CoverGirl

TypeSubsidiary
IndustryFashion
FoundedJanuary 1961
FounderNoxzema Chemical Company
HeadquartersMaryland , U.S.

Kelsea Ballerini Kelsea Ballerini is CoverGirl's newest face.

CoverGirl is an American cosmetics brand founded in Maryland, United States, by the Noxzema Chemical Company. It was acquired by Procter & Gamble in 1989, and later acquired by Coty, Inc. in 2016.

Instantly soothe and correct dry, stressed, and/or sensitive skin with this rich moisturizer that never feels heavy or greasy and won't break down makeup. Formulated with hyaluronic acid and soothing jojoba and shea butter, skin is intensely hydrated, improving overall texture and tone.

While Zara cannot be described as a vegan company, it does place emphasis upon using ethically sourced sheep wool and will not buy from any manufacturer that practices mulesing. It also insists that all its leather is produced as a byproduct of the meat-industry, rather than the cow being slaughtered just for its skin.

Videos

Watch CoverGirl Lash Blast TV Commercial, 'Calling the CoverGirls'

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Advertisers

Advertisers of the CoverGirl Lash Blast TV Spot, 'Calling the CoverGirls' Featuring Queen Latifah, America Ferrera, Kelsea Ballerini, Niki Taylor

CoverGirl Lash Blast TV commercial - Calling the CoverGirls
Agenices

Agenices of the CoverGirl Lash Blast TV Spot, 'Calling the CoverGirls' Featuring Queen Latifah, America Ferrera, Kelsea Ballerini, Niki Taylor

CoverGirl Lash Blast TV commercial - Calling the CoverGirls
Grey Global Group Inc.

Grey Global Group Inc. is a renowned advertising and marketing agency that was founded in 1917 by Lawrence Valenstein and Arthur Fatt. The company has its headquarters in New York City and has grown t...

CoverGirl Lash Blast TV commercial - Calling the CoverGirls
Starcom

Starcom is a world-renowned media communications agency that specializes in harnessing the power of media , technology, and data to create engaging and effective advertising campaigns. The company was...

Products

Products Advertised

CoverGirl LashBlast Volume
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