What the Ford F-150 Lariat TV commercial - Univision: ¿Conoces a Moses? con Alan Tacher is about.

The Ford F-150 Lariat TV spot featuring Univision host Alan Tacher tells the story of a man named Moses who has a special connection with his truck. Moses takes his Ford F-150 Lariat with him wherever he goes, whether he's working on a construction site or enjoying a day out with his family. As he drives around the city, he feels empowered and free knowing that he has the power and durability of the Ford F-150 Lariat to rely on.

Throughout the commercial, Alan Tacher introduces us to Moses and his truck and highlights some of the features that make the Ford F-150 Lariat such a reliable vehicle. The TV spot is full of action-packed shots showcasing the Ford F-150 Lariat in action, including scenes of Moses driving off-road and through rugged terrain.

As the commercial comes to a close, Moses parks his Ford F-150 Lariat in his driveway and looks back at it with a sense of pride and respect. He knows that his truck has been there for him through thick and thin, and he wouldn't want to drive anything else. Thanks to its tough exterior, versatile features, and unbeatable performance, the Ford F-150 Lariat has become an essential part of Moses' life.

Overall, the TV spot is a great showcase of the Ford F-150 Lariat's impressive capabilities and its enduring appeal to truck drivers everywhere. With its rugged design and all-around performance, the Ford F-150 Lariat proves to be the ideal truck for those who demand the best.

Ford F-150 Lariat TV commercial - Univision: ¿Conoces a Moses? con Alan Tacher produced for Ford was first shown on television on October 23, 2018.