What the Citracal TV commercial - Beauty is Bone Deep is about.

Citracal, a brand specializing in calcium supplements, has a TV spot titled "Beauty is Bone Deep." The ad group targets women, emphasizing that beauty doesn't only come from the way you look on the outside, but also from the health of what's inside.

In the ad, a young woman appears caressing her hair when suddenly the camera lowers to reveal that she is standing on a skeleton. She then proceeds to walk towards a mirror, looking concerned and self-conscious. The advert highlights that the woman's outer beauty means nothing if she is neglecting what's inside her body.

The message of the ad is that taking Citracal supplements promotes bone health and helps to maintain strong and healthy bones- essential for overall health and wellbeing. The ad reinforces the notion that taking care of your bones is crucial to maintaining beauty from within.

The ad encourages women to put their health first and take care of their bones by urging them to consume Citracal supplements. The emphasis of the ad is that beauty should go deeper than the surface; it reflects one's overall health and wellbeing.

In conclusion, the "Beauty is Bone Deep" TV spot is a powerful advertisement that underscores the essence of taking care of our bones' health. It tells women that with Citracal supplements' regular intake, they can nurture and maintain their bodies, thus fostering inner beauty that shines through.

Citracal TV commercial - Beauty is Bone Deep produced for Citracal was first shown on television on December 31, 2014.