What the LendVantage TV commercial - Capital is about.

LendVantage is a well-known financial services company that offers small business loans to entrepreneurs. Recently, the company released a new TV spot titled 'Capital' which features renowned television personality, Larry King.

The spot begins with the iconic broadcaster on screen, introducing himself and stating that he's been in the broadcasting business for over 60 years. He then goes on to praise LendVantage for offering small business capital to entrepreneurs who may have been turned away by traditional lenders. King highlights the importance of having capital to grow a business and how hard it can be to secure it. "Without capital, you're just treading water," he says.

The rest of the spot features various business owners and entrepreneurs sharing their stories of how LendVantage helped them secure the funding they needed to move forward. The testimonials are heartfelt and showcase the diversity of businesses that have benefited from LendVantage's services, from a craft brewery to a hair salon.

The overall message of the spot is clear - that LendVantage is committed to helping small businesses succeed by providing them with the capital they need to grow. The tagline, "LendVantage - capital for entrepreneurs" reinforces this message and positions the company as a reliable partner for small business owners.

In summary, LendVantage's 'Capital' TV spot featuring Larry King is a powerful piece of marketing that highlights the importance of having access to capital for small businesses. The use of testimonials and King's endorsement adds credibility to the message and positions LendVantage as a go-to source for small business funding.

LendVantage TV commercial - Capital produced for LendVantage was first shown on television on September 5, 2016.