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What the 2014 Mitsubishi Outlander TV commercial - Someplace New is about.

In 2014, Mitsubishi captivated audiences with their TV spot titled 'Someplace New' for the Mitsubishi Outlander. This captivating advertisement took viewers on a captivating journey, showcasing the versatility and adventurous spirit of the Outlander.

The TV spot opens with a panoramic view of a breathtaking mountain landscape, as the day breaks and the sun bathes the scene in warm, golden hues. The narrator's voiceover, filled with excitement and the promise of new experiences, sets the tone for the entire ad. "Discover something new, go someplace new," echoes in the background, urging viewers to embrace their spirit of adventure.

As the scene transitions, the camera pans to reveal the sleek and powerful Mitsubishi Outlander parked on a gravel road, ready to embark on an unforgettable journey. The distinct elegance of the Outlander's design is highlighted, with its elongated curves and strong stance.

The next series of scenes showcase different individuals and families venturing into the unknown with their Mitsubishi Outlander. A couple loads their camping gear into the spacious trunk, hinting at their escape into the wild. A family packs their surfboards and beach essentials, implying a thrilling day by the ocean. And a group of friends stows their mountain bikes, suggesting an epic adventure in the wilderness.

Throughout the TV spot, the Outlander exudes confidence and capability as it navigates various terrains effortlessly. Whether it's traversing rugged mountain paths, cruising along picturesque coastal roads, or tackling unpaved trails, the Outlander proves its ability to conquer any type of adventure.

As the ad nears its end, the Mitsubishi Outlander is seen parked near an idyllic waterfall, creating a scene of serene beauty. A group of friends sits beside a campfire, sharing stories and enjoying the tranquility of nature. The narrator's voiceover returns, reminding viewers that the Outlander is not just a vehicle but a gateway to endless possibilities.

The final shot shows the Outlander driving away, leaving behind a cloud of dust, as the narrator concludes with the tagline, "Take the road less traveled, in the 2014 Mitsubishi Outlander."

With its captivating visuals, compelling narrative, and an underlying theme of adventure, the Mitsubishi Outlander TV spot 'Someplace New' tapped into the hearts of viewers and left a lasting impression. It inspired individuals to break free from their routines and explore the world around them, proving that the Outlander was the perfect companion for those seeking new experiences and uncharted territories.

2014 Mitsubishi Outlander TV commercial - Someplace New produced for Mitsubishi was first shown on television on June 2, 2013.

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Advertisers

Advertisers of the 2014 Mitsubishi Outlander TV Spot, 'Someplace New'

2014 Mitsubishi Outlander TV commercial - Someplace New
Mitsubishi

Mitsubishi is a Japanese multinational company that is known for its diverse range of highly engineered products, including cars, electronic appliances, and heavy industrial equipment. Founded in 1870...

Agenices

Agenices of the 2014 Mitsubishi Outlander TV Spot, 'Someplace New'

2014 Mitsubishi Outlander TV commercial - Someplace New
180LA

180LA is a full-service advertising agency that has been in operation since 2005. Based in Los Angeles, California, the company specializes in creating innovative and creative campaigns that help busi...

2014 Mitsubishi Outlander TV commercial - Someplace New
Butler, Shine, Stern & Partners

Butler, Shine, Stern & Partners (BSSP) is a full-service advertising agency based in Sausalito, California. The company was founded in 1993 by Greg Stern, John Butler, and Mike Shine, all of whom had...

2014 Mitsubishi Outlander TV commercial - Someplace New
OMD

OMD (Optimum Media Direction) is a global media agency with a presence in over 100 countries. The company was founded in 1991 and is headquartered in London, UK. OMD offers a wide range of services, i...

2014 Mitsubishi Outlander TV commercial - Someplace New
Pecubu Productions

Pecubu Productions is a creative video production company that produces high-quality content for a wide range of clients. The company was founded by a team of three passionate filmmakers who share a v...

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Products Advertised

2014 Mitsubishi Outlander
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