What the Kumon TV commercial - Disrupted Learning: Enroll is about.
Kumon is a popular after-school program that helps children to improve their skills in math and reading. One of their TV spots, titled 'Disrupted Learning: Enroll,' highlights the importance of enrolling your child in their program despite the challenges brought by the pandemic.
The commercial begins with a mother and her son, Jack, sitting at home. The mother is checking her phone while Jack is playing a video game. Suddenly, the power goes out, bringing their activities to a halt. The mother looks worried, realizing that Jack's learning progress may be disrupted due to school closures, and she has to find an alternative solution.
The scene transitions to Jack studying with Kumon's program, which he easily adapted to as it offers online learning. He is shown answering math problems on his tablet with ease, while his mother watches him from the kitchen.
The campaign's message is clear: despite the disruptions caused by the pandemic, parents can still provide their children with an excellent education using Kumon's program. By enrolling their kids in Kumon, they can prevent any learning gaps and ensure that their children stay on track academically.
In summary, the Kumon TV spot 'Disrupted Learning: Enroll' portrays their program as a solution to overcome the challenges brought by the pandemic, encouraging parents to enroll their children to avoid any gaps in their education.
Kumon TV commercial - Disrupted Learning: Enroll produced for
Kumon
was first shown on television on October 21, 2020.
Frequently Asked Questions about kumon tv spot, 'disrupted learning: enroll'
The Kumon Program is a home-based education system that aims to develop students' academic ability and independence. Kumon materials incorporate methods for introducing new content in a way that enables students to learn without directly being taught even after advancing beyond school grade level.
Kumon Instructors help children learn important study skills such as following direction and developing self-learning concepts. We do this by first demonstrating exercises on the worksheets and then having students repeat the process.
Kumon is the world's largest after-school math and reading program. Kumon Students progress independently through a carefully crafted, worksheet-based math and reading curriculum. Regardless of their age, students move at their own pace, which means many children end up studying far beyond their school grade level.
Kumon fosters confidence, self-esteem and a love of learning that can last a lifetime. The act of achieving something, no matter how big or small, gives children a sense of accomplishment. With each learning milestone, children develop a belief in their own abilities.
Kumon places great importance on self-learning, encouraging students to read the worksheets, think, and do the exercises on their own. The ability to study independently helps students become proactive and assists them in the pursuit of their goals and aspirations.
Kumon helps children of all ages:
- Improve Focus and Concentration.
- Cultivate Confidence.
- Develop Time Management Skills.
- Become self-motivated, independent problem solvers.
After-school academic enrichment programs, like Kumon, help preschoolers develop important skills, including the ability to work independently, identify sounds and letters, and strengthen fine motor skills. Parents even see their preschoolers showcase improved attentiveness, perseverance and time management.
The research found that, without any controlling for characteristics, Kumon students who had accessed the Kumon Maths Programme for at least three months achieved on average 5.27 additional points in their maths SATs compared with the national average. This translates to over a year of additional progress.
Kumon helps create good study routines.
As a supplementary learning program, Kumon nurtures children towards having a healthy study routine by training them to answer their worksheets for 30-45 minutes every day at home. Through this, they steadily develop a habit of studying daily.
With the Kumon Method, students study independently from an early age and develop both a high level of academic ability and the ability to learn independently, or what we at Kumon refer to as “self-learning” ability.
Self-learning can refer to:
- Autodidacticism.
- Learning theory (education)
- Night self-learning.
- Unsupervised learning, a kind of machine learning.
Kumon doesn't just develop a solid foundation in math and reading. It also cultivates important work and study skills necessary to succeed in today's world. We combine advancing their math and reading skills with instructing them how to become even better students.
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