What the Univision Communications, Inc. TV commercial - Tarjeta amarilla is about.

Univision Communications, Inc. is a media company that produces and delivers content in the Spanish language. One of their TV spots is called 'Tarjeta amarilla,' which translates to 'yellow card' in English.

The TV spot begins with a soccer game, where a player commits a foul and is shown a yellow card by the referee. However, the referee's yellow card isn't just an ordinary card; it's a Univision Visa Prepaid Card. The TV spot goes on to explain the benefits of using the Univision Visa Prepaid Card to make daily purchases, pay bills, and even withdraw cash from ATMs.

Univision Visa Prepaid Cardholders have access to discounts and exclusive content from Univision, making it a valuable tool for those who want to stay connected to their culture and community. The TV spot ends with the slogan "Univision Visa Prepaid Card: More than a card, it's a connection," emphasizing the unique value proposition of using the prepaid card.

Overall, the TV spot is an effective way for Univision to promote their Visa Prepaid Card and showcase their commitment to empowering their audience through financial services. By leveraging the popularity of soccer and utilizing a creative concept, Univision successfully captures the attention of its target audience and leaves a lasting impression.

Univision Communications, Inc. TV commercial - Tarjeta amarilla produced for Univision Communications, Inc. was first shown on television on October 27, 2018.