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What the Lowes TV commercial - The Moment: Paint & Primer is about.

Lowe's TV spot titled "The Moment: Paint & Primer" is an advertisement that promotes the store's paint and primer products. The ad features a man who is getting ready to paint his daughter's room. As the man prepares for the project, he shares some special and touching moments with his young daughter.

The ad begins with the father pulling out the various paint and primer products he has purchased from Lowe's. As he begins to paint the room, he and his daughter engage in a playful game of "I Spy." As they play, the father notices how the primer he has used beautifully covers up marks and stains on the wall.

As the father continues to paint, he and his daughter share more intimate moments. They talk about how the new color will make her room feel like a castle, and the father even makes an airplane out of their paint stirrer to help them reach the high parts of the walls.

Throughout the ad, the father emphasizes the importance of taking the time to prepare properly for the task of painting a room. He advises viewers to "start with a good primer" and shows how the primer helps the paint go on smoother and with better coverage.

In the end, as they sit in the newly painted room, the father and daughter share a heart-warming moment. The father tells his daughter that this is "their room," and that they will always share the memories of this project together.

Overall, the Lowe's TV spot "The Moment: Paint & Primer" is a touching tribute to the important moments that arise when families take on home improvement projects. The ad highlights the benefits of using Lowe's paint and primer products and encourages viewers to prepare properly for their own painting projects.

Lowes TV commercial - The Moment: Paint & Primer produced for Lowe's was first shown on television on March 1, 2017.

Frequently Asked Questions about lowe's tv spot, 'the moment: paint & primer'

Shop Popular Interior Paint Brands

  • HGTV Home® by Sherwin-Williams.
  • Valspar®
  • STAINMASTER™
  • Giani.
  • Beyond Paint.
  • Rust-Oleum.

Yes and no. They are made by the same Company, that is - The Sherwin-Williams Company. But they are different lines, i.e. formulations. As with most paint companies, they have a “good, better, best” model.

Whether you're looking for timeless beauty, vintage finds, perfectly polished looks or American heritage-inspired hues, you'll find the right shade at Lowe's. HGTV Home® by Sherwin-Williams paint colors come in virtually every hue imaginable.

Since a standard one-gallon can of interior latex paint is under $50 at Lowe's while the equivalent at Sherwin-Williams stores ranges in price from approximately $70-90, this represents a huge price gap for consumers that would have sought out a Sherwin-Williams store but chose to go to Lowe's instead because they ...

At the paint store, staff will use their spectrophotometer to analyze the chip and match it to their brand's closest color.

Our painters have the professional skills necessary to efficiently complete your project on time, and within budget.

In response to increased raw material prices and production difficulties, some leading paint companies have hiked up their prices. Sherwin-Williams CEO John Morikis said the company raised its prices in the Americas by 7% in August and again by 4% in September, according to The Associated Press.

Latex or Oil Sherwin-Williams latex paints are easy to work with, dry quickly and are extremely durable. Latex paints clean up easily with soap and water. Oil / Alkyd – Good adhesion, excellent durability and stain resistance make Sherwin-Williams oil / alkyd-based paints excellent choices for exterior trim.

Sherwin Williams and Benjamin Moore are some of the best paint brands on earth. Both painting companies make quality paint used widely by professional painters and DIY-warrior homeowners alike.

Lowe's. Valspar's self-priming interior paints sold at Lowe's offer excellent hiding and are better than most paints at resisting mildew. Its exterior semi-gloss is our top-rated paint of that finish and a good choice for outdoor trim.

Pigments provide color and hide, while binders work to "bind" the pigment together and create the paint film. Solvents are the liquids that suspend the ingredients and allow you to place the paint on the surfaces, and additives are ingredients that provide specific paint properties such as mildew resistance.

Videos

Watch Lowe's TV Commercial, 'The Moment: Paint & Primer'

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Actors

Actors who starred in Lowe's TV Spot, 'The Moment: Paint & Primer'

Chene Lawson photo
Advertisers

Advertisers of the Lowe's TV Spot, 'The Moment: Paint & Primer'

Lowes TV commercial - The Moment: Paint & Primer
Lowe's

Overview of Lowe's Company Lowe's is an American retail company that specializes in home improvement products. The company was founded in 1946 in North Carolina, and has since grown to become one of t...

Agenices

Agenices of the Lowe's TV Spot, 'The Moment: Paint & Primer'

Lowes TV commercial - The Moment: Paint & Primer
BBDO

BBDO is a global advertising agency with a rich history and proven track record of success. Founded in 1891, BBDO has grown to become one of the largest advertising agencies in the world, with over 15...

Lowes TV commercial - The Moment: Paint & Primer
Starcom

Starcom is a world-renowned media communications agency that specializes in harnessing the power of media , technology, and data to create engaging and effective advertising campaigns. The company was...

Products

Products Advertised

HGTV HOME by Sherwin-Williams INFINITY Advanced Hiding Interior Semi-Gloss Paint & Primer
Olympic Paints and Stains Assure
Valspar Reserve
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