What the Strike King TV commercial - Tie One On is about.

Strike King, the leading brand in fishing tackle, invites you to dive into the world of fishing with their exhilarating TV spot, "Tie One On," featuring the talented angler Jordan Lee. This captivating commercial paints a vivid picture of the excitement and thrill that comes with the sport and showcases Lee's exceptional skills on the water.

The TV spot begins with a breathtaking aerial shot of a serene, glass-like lake surrounded by lush greenery. The camera then zooms in, revealing Jordan Lee confidently standing on the bow of his bass boat, ready to take on the challenge that lies ahead. The background score builds up, creating anticipation and amplifying the energy of the moment.

As the camera focuses on Lee, he is seen meticulously tying a Strike King lure to his fishing line. The elegance and precision of his movements are a testament to his expertise and dedication to his craft. It's here that the catchphrase "Tie One On" is introduced, cleverly referencing both the act of attaching the lure and the excitement that comes with embarking on a fishing adventure.

With the lure now firmly secured, Lee casts his line out into the water with effortless grace. The camera follows the trajectory of the lure, capturing the anticipation in Lee's eyes as he waits for the strike. Suddenly, there's a swift tug on the line, and Lee's face lights up with a mixture of exhilaration and determination.

The commercial then showcases a breathtaking montage of Lee skillfully reeling in one bass after another. Each catch is punctuated by the iconic Strike King logo popping up on the screen, reinforcing the brand's reputation for producing high-quality fishing gear.

Throughout the TV spot, Lee's passion for fishing is palpable. His infectious enthusiasm and love for the sport are evident in every frame, inspiring viewers to grab their fishing rods and embark on their own angling adventures.

As the commercial draws to a close, Lee stands on the boat, a backdrop of a vibrant sunset painting the sky. With a satisfied smile, he holds up his catch, proudly displaying the fruits of his labor. The screen fades to black, leaving viewers with a lasting impression of the excitement and fulfillment that come with fishing and the trusted partnership between Strike King and the exceptional angler, Jordan Lee.

Strike King's TV spot, "Tie One On," featuring Jordan Lee, is a captivating and immersive journey into the world of fishing. Sure to leave anglers of all levels inspired and ready to conquer the waters, this commercial reminds us of the joys that await us when we tie

Strike King TV commercial - Tie One On produced for Strike King was first shown on television on January 7, 2018.