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What the 2018 Lexus LC 500 TV commercial - Black Panther: The Road Ahead is about.

The 2018 Lexus LC 500 TV Spot, 'Black Panther: The Road Ahead' [T1] was an advertisement for the Lexus LC 500 sports car that aired during Super Bowl LII. The ad was created to promote the car as a symbol of power, prestige, and unmatched luxury in a world that is constantly evolving.

The ad starts with a black Lexus LC 500 driving through the streets of a futuristic African city, with a voiceover delivering a powerful message about the importance of pushing the limits and striving for greatness. The car's sleek design and powerful engine are showcased as it accelerates through the city's winding streets, weaving in and out of traffic with ease.

As the Lexus LC 500 races through the city, it is constantly being pursued by a fierce pack of panthers, symbolizing the relentless pursuit of excellence that the car embodies. The ad also features several clips of the Lexus LC 500 being driven on open roads and winding hillside roads, highlighting its agility and superior handling capabilities.

Throughout the ad, there is a strong emphasis on the car's black exterior and bold lines, which are meant to symbolize the power, strength, and sophistication of the characters in the Black Panther movie. In addition to the striking visuals, the ad features a pulsating soundtrack that adds to the atmosphere of excitement and power.

Overall, the 2018 Lexus LC 500 TV Spot, 'Black Panther: The Road Ahead' [T1] was a powerful and visually stunning advertisement that successfully put the luxury car at the forefront of consumers' minds. By tapping into the cultural phenomenon that was Black Panther, Lexus was able to position the LC 500 as a symbol of strength, power, and unmatched luxury that was at the forefront of the changing world.

2018 Lexus LC 500 TV commercial - Black Panther: The Road Ahead produced for Lexus was first shown on television on January 21, 2018.

Frequently Asked Questions about 2018 lexus lc 500 tv spot, 'black panther: the road ahead' [t1]

Lexus LC 500 coupe Any MCU fans likely remember the epic car chase scene in the first Black Panther film featuring the title character riding on top of a Lexus LC 500 coupe.

For most of the chase the Black Panther surfs on the roof of a deep blue Lexus LC 500 which is being driven remotely from his hideout in Africa.

Ford Panther platform
ClassFull-size car Full-size luxury car Personal luxury car Limousine
LayoutFR layout, body-on-frame
Body style(s)2-door sedan (1979–1987) 4-door sedan (1979–2012) 5-door station wagon (1979–1991)

The Panther West Winds Car Company was started in 1972 by Bob Jankel and built unusual cars, often pastiches of older models. The factory was near the Brooklands racetrack in Surrey. The main models built were: J72: Styled on the Jaguar SS100, with engines from 3.8, 4.2 or 5.3 V12 engine.

I think it brings smiles to a lot of people's faces.” The LC500 as it sits is around $100,000. It has 471 horsepower and a V8 engine. “This is our super car in the Lexus lineup.”

ALL-NEW LEXUS RZ 450e ELECTRIFIES IN MARVEL STUDIOS' “BLACK PANTHER: WAKANDA FOREVER” AD SPOTS.

The Ford Panther engine – also known as the Ford EcoBlue engine – is Ford's new diesel powered engine utilising the latest in engine technology. It's lightweight and advanced components allow for better fuel emissions and increased engine performance.

The Panther has a top speed of 85 miles per hour (137 km/h) on land and 45 miles per hour (72 km/h) on the water. The Panther has three trim levels, with the top model equipped with a 3.7L (3,664 cc) 24 valve SOHC V6 VTEC engine which produces 305 HP similar to the second generation Acura MDX SUV.

This automobile company was The Panther Westwinds Car Company. With the name Panther being taken from the iconic British car manufacturer, Jaguar, and Westwinds coming from the name of the Jankel family home, the company's first foray into car manufacturing was the Panther J72.

It was a 1971 Plymouth Cuda 440 Six-Pack. Less than 500 were ever made so it's an incredibly valuable car. It very much resembles the slightly more famous Dodge Challenger which has appeared in a few films over the years.

The most expensive Lexus car is the LFA Nürburgring Edition sold for a staggering $465K. With only 25 units in the United States (64 worldwide), it boasts features for top-speed track driving. This limited edition car has 11 more horsepower, lightweight wheels, and improved aerodynamics compared to the standard model.

The Panther has a top speed of 85 miles per hour (137 km/h) on land and 45 miles per hour (72 km/h) on the water. The Panther has three trim levels, with the top model equipped with a 3.7L (3,664 cc) 24 valve SOHC V6 VTEC engine which produces 305 HP similar to the second generation Acura MDX SUV.

Videos

Watch 2018 Lexus LC 500 TV Commercial, 'Black Panther: The Road Ahead' [T1]

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Actors

Actors who starred in 2018 Lexus LC 500 TV Spot, 'Black Panther: The Road Ahead' [T1]

Chadwick Boseman photo
Letitia Wright photo
Advertisers

Advertisers of the 2018 Lexus LC 500 TV Spot, 'Black Panther: The Road Ahead' [T1]

2018 Lexus LC 500 TV commercial - Black Panther: The Road Ahead
Lexus

Lexus is a Japanese luxury vehicle brand that is a division of the Toyota Motor Corporation. The company was founded in 1989 and has since become a worldwide leader in luxury vehicles, offering both h...

Agenices

Agenices of the 2018 Lexus LC 500 TV Spot, 'Black Panther: The Road Ahead' [T1]

2018 Lexus LC 500 TV commercial - Black Panther: The Road Ahead
Team One

Team One is a cutting-edge marketing and advertising agency that is known for its creative and innovative approach to marketing. The company was founded in 1987 and has since then carved out a reputat...

2018 Lexus LC 500 TV commercial - Black Panther: The Road Ahead
Walton Isaacson

Walton Isaacson is an American marketing communication agency that was founded in 2005 by Aaron Walton and Cory Isaacson. The company has its headquarters in Los Angeles and Chicago, with additional o...

Products

Products Advertised

2018 Lexus LC 500
Marvel Black Panther
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