$7 million In 2023, a 30-second Super Bowl commercial costs a record-high average of $7 million, according to Forbes. In 2022, a 30-second commercial slot during the Super Bowl was $6.5 million, which was an increase from the $5.5 million asked for in 2021. Here were the prices in some recent previous years: 2020: $5.6 million.

Most of this year's advertisements sold for between $6 million and $7 million for a 30-second spot. Fox said it raked in a record amount of Super Bowl ad revenue this year. Alcohol brands were big advertisers Sunday night, including spots from Anheuser Busch, Heineken, Diageo, Remy Martin and Molson Coors.

According to data from the National Retail Federation, Super Bowl is expected to generate over $16.5 billion in consumer spending nationwide. The average fan will spend about $85.36 on food, drinks, decorations and other merchandise to celebrate the game -- inflation is also in play as, last year, that number was $79.

Budweiser Budweiser remains the king of Super Bowl ads Amazon's Super Bowl success notwithstanding, Budweiser remains the company that has spent the most on Super Bowl commercials, allocating a total of 470.5 million dollars on Super Bowl ads between the first Big Game in 1967 and Super Bowl LIV in 2020.

Amazon Amazon spent $26 million on their Alexa voice assistant commercial in 2022, making it the most expensive advertisement in Super Bowl history.

Last year the winners' bonus was $150,000. Next year, it's set to rise to $164,000. By the 2030-31 football season (the last seasons covered in the most recent bargaining agreement), the Super Bowl winners will each take home an extra $228,000.

In fact, there is no pay day at all. While it may come as a surprise to some, the truth is that Super Bowl halftime show performers don't get paid for their concerts. Instead, the NFL pays for all expenses associated with putting on the halftime show, including travel costs.

Approximately $500 million in ad revenue is generated during one Super Bowl night. There are approximately 70 ads during the hottest sports night of the year.

Either way, Coinbase's decision to spend $14 million on the ad looks good considering the short-term return on investment.

Here Are the 10 Most Expensive Commercials Ever Made

• Bud Light - "Up for Whatever" (2014) - $12 million.
• Chrysler - "Imported From Detroit" (2011) - $12 Million.
• Aviva - "Names" (2008) - $13.4 million.
• Guinness - "Tipping Point" (2007) - $16 million.
• Chanel - "The Film" (2004) - $33 million.

What Is the Lowest an NFL Player Can Make? The minimum salary for an NFL player in 2023 is currently $750,000. That amount is specific to NFL rookies in their first season. As they progress, the minimum increases to $870,000 and $940,000 in Year 3.