Ralph Lauren's latest TV spot, titled 'Fiesta de corbata negra' or 'Black Tie Affair', is a celebration of style and elegance. The ad features a star-studded cast of Gigi Hadid, Luka Sabbat, and Lucky Blue Smith, who are seen donning the latest fashion collection while partying at a sophisticated black-tie event.
The ad opens with Gigi Hadid looking stunning in a black tuxedo jumpsuit and a white shirt while being escorted by three gentlemen to the party. The scene then transitions to a glamorous ballroom where Luka Sabbat and Lucky Blue Smith make their grand entrance in stylish black tuxedos.
As soon as the guests arrive, the party starts, highlighted by a high-energy soundtrack. The ad captures the festivities at its peak, showcasing guests dancing, drinking champagne, and having a great time.
Throughout the spot, Ralph Lauren's classic style is on full display, with each outfit embodying the brand's signature timeless sophistication. The spot, which was directed by acclaimed music video director Dave Meyers, is a feast for the eyes, with stunning visuals and a playful tone.
In essence, 'Fiesta de corbata negra' is Ralph Lauren's celebration of the black-tie affair, showcasing the brand's latest designs, and capturing the exhilarating feeling of a sophisticated party. The ad further cements Ralph Lauren's reputation as a purveyor of style and the go-to brand for those seeking classic elegance in fashion.
Ralph Lauren Ralphs Club TV commercial - Fiesta de corbata negra con Gigi Hadid, Luka Sabbat, Lucky Blue Smith produced for Ralph Lauren Fragrances was first shown on television on September 28, 2021.
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