The world's leading beauty brand was the first brand in the world to underline the value of self-worth, a strong message that is deepened today with 'Lessons of Worth'. These lessons are a series of powerful testimonials by some of L'Oreal Paris' spokespeople who share what the iconic tagline means to them.

Actress Kate Winslet Actress Kate Winslet asserts that when her blonde is luminous and refuses to fade away, she feels unstoppable. Equipped with a liquid gel formula and shine serum designed for multi-dimensional, fade-defying color that lasts, L'Oreal Paris Superior Preference makes her feel "worth it."

Top cast

• Camila Cabello.
• Gemma Chan.
• Aja Naomi King.
• Katherine Langford.
• Eva Longoria. Self.
• Andie MacDowell.
• Helen Mirren. Self.
• Kate Winslet.

In conclusion, Eva Longoria's presence in the new L'Oreal commercial adds a touch of elegance and authenticity to the brand's message.

When a young New York copywriter, Ilon Specht, first created the phrase it ran as 'Because I'm Worth It', and was intended to reflect the women's rights movement of the period.

At L'Oréal, our six values are at the heart of everything. Passion, Innovation, Entrepreneurial Spirit, Open-mindedness, Quest for Excellence and Responsibility are our guidelines. They are shared by our people everywhere. They shape our mindset.

Kendall Jenner The iconic French brand unveils the supermodel as its newest ambassador. Audrey Noble is NYC-based contributing beauty editor.

The new round of stars include actors Kate Winslet, Helen Mirren, Andie Macdowell, Leila Bekhti; music stars Camila Cabello, Yseult and H.E.R.; fashion models Liya Kebede and Nidhi Sunil, athlete Bebe Vio - as well as one man, "Game of Thrones" actor Nikolaj Coster-Waldau, each with a unique take on L'Oréal's tagline.

Helen Mirren Stars in Funny L'Oreal Paris 'Age Perfect' Ad, Proves Age is Just a Number – Fashion Gone Rogue.

Kendall Jenner Dinobatkan jadi Global Brand Ambassador Terbaru L'Oreal Paris. Fimela.com, Jakarta Kendall Jenner dinobatkan sebagai global brand ambassador merek kecantikan L'Oreal Paris. Ia akan berperan sebagai juru bicara merek serta penghubung ke audiens yang lebih muda.

L'Oréal Paris has named Bollywood actor Anushka Sharma as their brand ambassador for the Indian market. The actor will feature in a campaign film shot in Paris promoting their latest innovation in skin care 'Glycolic Bright Range'.

L'Oreal's unique selling point is its commitment to research and development in the beauty industry, resulting in high-quality, innovative products. The company caters to a wide variety of consumer needs and preferences, providing a diverse range of beauty and cosmetic products for all consumer segments.