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What the Lowes TV commercial - How to Accidentally Invent a New Word is about.

Lowe's TV Spot, 'How to Accidentally Invent a New Word' is a creative and engaging advertisement that highlights the innovative spirit of the home improvement store. The commercial starts with a young girl who accidentally invents the word 'shiplap' while helping her parents with a home renovation project. The rest of the spot humorously explores the excitement and confusion that follows her invention, as people attempt to figure out what shiplap means.

The ad effectively captures the essence of Lowe's brand, which is all about empowering homeowners to take on DIY projects and innovate. It shows how even a small mistake can lead to something remarkable and inspiring.

The spot is expertly crafted, and the dialogue and acting are all on point. It draws viewers in with its relatable humor and feel-good message, and is sure to resonate with anyone who has ever tried their hand at a home renovation project.

Overall, Lowe's TV Spot, 'How to Accidentally Invent a New Word' is an excellent example of how a company can use creative storytelling to showcase its brand's values and create a memorable advertisement.

Lowes TV commercial - How to Accidentally Invent a New Word produced for Lowe's was first shown on television on February 9, 2015.

Frequently Asked Questions about lowe's tv spot, 'how to accidentally invent a new word'

Lowe's on X: "Get the job done for less. Lowe's knows savings. Lowe's knows Pros." / X.

A few highlights: NFL players Christian McCaffrey, Dak Prescott and Travis Kelce star in the latest from Lowe's. Kelce also appears, along with his brother Jason, in a Campbell's Chunky commercial.

Lowe's has grown from a small-town hardware store in North Carolina to one of the largest home improvement retailers in the world. We have a rich heritage of putting the people we serve at the heart of everything we do. This is our story.

"'Never Stop Improving' is not just a tagline - it reflects our customer's mindset about their homes and their lives," said Tom Lamb , senior vice president of marketing and advertising for Lowe's.

director Jonathan Anderson Loewe creative director Jonathan Anderson keeps pushing the boundaries of fashion, design, art and crafts. Maybe that's why he made the Lvmh-owned Spanish company the It brand of 2023.

Marvin Ellison (2 Jul 2018–)Lowe's / CEO That's why we're proud of our exceptional executive and senior leadership team. Led by Chairman of the Board, President and CEO Marvin Ellison, this team works for our associates, customers and communities.

What We Do. At Lowe's India, we are a powerhouse in the retail industry, driven by innovation and excellence. Our expertise spans across Enterprise Architecture, Data Science & Analytics, Omni-channel Platforms, Financial planning & Analytics, Supply Chain, Merchandising, Marketing, and beyond.

The Need to Be Nimble and Competitive The company embarked on a transformation to a customer-centric, multi-channel retail model to drive sales in the Do-It-Yourself segment. Lowe's knew that changing behaviors of their front line employees was key, and that would require a flexible variable compensation program.

"Never Stop Improving is our promise to them that we will constantly be innovating and improving at Lowe's so we can satisfy their ever changing needs.

Josh Shabtai Sr. Josh Shabtai Sr. Director | Ecosystem, Lowe's Innovation Labs at Lowe's Companies, Inc.

Marvin Ellison Every organization needs a strong foundation. That's why we're proud of our exceptional executive and senior leadership team. Led by Chairman of the Board, President and CEO Marvin Ellison, this team works for our associates, customers and communities.

We're guided by our mission: Together, deliver the right home improvement products, with the best service and value, across every channel and community we serve.

Videos

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Actors

Actors who starred in Lowe's TV Spot, 'How to Accidentally Invent a New Word'

Cherise Bangs photo
Jeff Gurner photo
Advertisers

Advertisers of the Lowe's TV Spot, 'How to Accidentally Invent a New Word'

Lowes TV commercial - How to Accidentally Invent a New Word
Lowe's

Overview of Lowe's Company Lowe's is an American retail company that specializes in home improvement products. The company was founded in 1946 in North Carolina, and has since grown to become one of t...

Agenices

Agenices of the Lowe's TV Spot, 'How to Accidentally Invent a New Word'

Lowes TV commercial - How to Accidentally Invent a New Word
BBDO

BBDO is a global advertising agency with a rich history and proven track record of success. Founded in 1891, BBDO has grown to become one of the largest advertising agencies in the world, with over 15...

Lowes TV commercial - How to Accidentally Invent a New Word
Starcom

Starcom is a world-renowned media communications agency that specializes in harnessing the power of media , technology, and data to create engaging and effective advertising campaigns. The company was...

Products

Products Advertised

Lowe's Consumer Credit Card
Valspar Ultra Paint + Primer
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