What the Polident TV commercial - Medifacts: Clean Feeling is about.

Polident is a well-known brand that provides a range of denture cleaning products to help users maintain a clean and healthy smile. In the TV spot titled 'Medifacts: Clean Feeling', the brand highlights the benefits of using their product as part of a daily dental care routine.

The spot begins with a tight shot of a woman smiling confidently while holding a set of dentures in her hand. As she begins to speak, the camera zooms out to show her sitting in a comfortable chair in a bright, modern living room. The woman talks about how using Polident gives her a clean feeling that lasts all day. She explains that the product is formulated with 'Medifacts', which are scientifically proven ingredients that help to break down and remove bacteria from dentures.

As the woman continues to talk, the camera cuts away to show images of dentures being brushed with Polident and being rinsed clean. The imagery is bright and vibrant, with a white and blue color scheme that conveys a sense of cleanliness and freshness. In between the visual frames, text appears highlighting important features and benefits of the product, such as its ability to remove 99.9% of odor-causing bacteria and deliver a fresh minty taste.

The overall aim of this TV spot is to emphasize the unique qualities of Polident and its benefits to users. The use of bright colors, modern visuals, and confident messaging creates a sense of excitement and appeal for potential buyers. Furthermore, by incorporating the 'Medifacts' label, the brand emphasizes its focus on science and innovation, positioning Polident as a trusted and reliable choice in dental care. Ultimately, the TV spot sets out to show the viewer how using Polident can lead to a cleaner, fresher feeling that lasts all day, encouraging them to consider the product for their own daily dental care routine.

Polident TV commercial - Medifacts: Clean Feeling produced for Polident was first shown on television on October 8, 2017.