Rolex supports the most prestigious events, players and organizations in golf and encourages the development of the game worldwide. Its contribution to excellence in the sport is based on a rich heritage stretching back more than 50 years. Rolex champions both innovation and respect for the spirit of the ancient game.

The PGA Championship stands out among the four men's Majors as the only one exclusively for professionals.

It has been reported that favorite Rolex watches for golfers include the Rolex President/Day-Date, Rolex DateJust, Rolex Lady-DateJust, GMT Master II, and Rolex Explorer. This provides a host of options for avid golfers around the globe who each have their own unique sense of style.

These disciplines uphold cherished brand values, making this commitment part of a long-term strategy to help inspire young generations and instil in them a competitive spirit, the hunger for a challenge and the continuous pursuit of excellence.

Rolex brand ambassadors on the LPGA Tour include Maria Fassi, Brooke Henderson, Lydia Ko, Anna Nordqvist, Lorena Ochoa, Annika Sorenstam and Lexi Thompson.

The 2023 Rolex Series tournaments are the Abu Dhabi HSBC Golf Championship, the Hero Dubai Desert Classic, the Genesis Scottish Open, the BMW PGA Championship and the season-ending DP World Tour Championship, Dubai.

The 2023 Rolex Series tournaments are the Abu Dhabi HSBC Golf Championship, the Hero Dubai Desert Classic, the Genesis Scottish Open, the BMW PGA Championship and the season-ending DP World Tour Championship, Dubai.

The GPS technology provides a club distance guide and displays accurate shot distance data before you swing. All of these functions come to you via the bright touchscreen display or by voice data. Once you're off the golf course, the watch transforms back into a more standard Galaxy Watch.

Rolex supports a vast array of sporting disciplines, including equestrianism, golf, motor sport, tennis and yachting.

A brand ambassador (sometimes also called a corporate ambassador) is a person engaged by an organization or company to represent its brand in a positive light, helping to increase brand awareness and sales. The brand ambassador is meant to embody the corporate identity in appearance, demeanor, values and ethics.

Rolex, one of the world's most iconic luxury watch brands, has a rich history of collaborating with prominent figures from various fields as brand ambassadors. These partnerships have played a significant role in shaping the brand's identity and positioning it as a symbol of prestige, success and achievement.

The long answer is the Rolex Series is a collection of five elevated tournaments on the DP World Tour (aka the European Tour), which comprises the Abu Dhabi HSBC Championship, Hero Dubai Desert Classic, Genesis Scottish Open, BMW PGA Championship, and the season-ending DP World Tour.