What the Curves TV commercial - Curves Strong is about.

The Curves TV Spot titled 'Curves Strong' highlights the strength of women and the power of community. It begins with a message stating that "strong is not just a physical attribute, it's a state of mind."

The spot then features various women engaging in physical activities such as running, boxing, and lifting weights. These women are of different ages, sizes, and backgrounds, but they are all bound by the desire to be strong and healthy. The emphasis is on strength and resilience, rather than weight or body shape.

Throughout the spot, the women are seen motivating each other, cheering each other on, and supporting one other. This highlights the importance of community in achieving fitness goals and the strength that can come from shared experiences.

The TV spot ends with the women standing proud, sweaty, and exhausted, but with a sense of accomplishment on their faces. The voiceover says, "Strong isn't just about what you can lift. It's about what you can overcome," providing a powerful message that strength is more than just a physical attribute.

Overall, the Curves TV Spot 'Curves Strong' showcases the importance of strength, community, and resilience in achieving fitness goals. It celebrates the diversity of women and encourages them to embrace their strength, both physical and mental.

Curves TV commercial - Curves Strong produced for Curves was first shown on television on January 1, 2017.