What the Baskin-Robbins TV commercial - Bad Haircuts Are Hard is about.

Baskin-Robbins has always been known for their innovative advertising campaigns that resonate with people of all ages. One of their latest TV spots, 'Bad Haircuts Are Hard,' is a testament to this fact.

The ad opens with a young boy walking into a barber shop, his hair disheveled and all over the place. The barber asks him what he wants, to which the boy responds: "I want to look cool." The barber then begins to cut his hair in a completely bizarre style, leaving it looking even worse than it did before.

As the boy steps out of the barber shop, he notices that everyone around him is staring and laughing at his new hairstyle. He feels embarrassed and uncomfortable, thinking that he will never be able to look cool.

It is then that the Baskin-Robbins logo appears, and the voice-over says: "Bad haircuts are hard. But finding your favorite flavor at Baskin-Robbins is easy." The ad ends with the boy walking into a Baskin-Robbins store and feeling happy and fulfilled, as he has finally found the one thing that he was looking for.

This TV spot is a masterclass in storytelling and effective advertising. It connects with people of all ages, reminding them of those cringe-worthy moments when they had a bad haircut. It also emphasizes the importance of finding happiness in small things, such as a delicious ice cream flavor from Baskin-Robbins.

Overall, the 'Bad Haircuts Are Hard' TV spot is a perfect example of how creative and engaging advertising campaigns can leave an unforgettable impression on the viewers, and Baskin-Robbins has certainly succeeded in doing exactly that with this ad.

Baskin-Robbins TV commercial - Bad Haircuts Are Hard produced for Baskin-Robbins was first shown on television on June 10, 2019.