The iRobot Braava Jet M6 TV Spot, titled "Goodbye Cleaning, Hello Clean," depicts the everyday frustrations of home cleaning. The ad begins with a woman pushing a vacuum cleaner around the living room while her family watches a sports game. She begins to daydream about synchronizing her cleaning routine with their TV time and immediately snaps out of it, realizing how impossible that idea is.
As the commercial progresses, we see her dealing with messy floors, dirty paw prints, and spilled drinks. All the while, the iRobot Braava Jet M6 is shown in action, quietly and efficiently cleaning the floors without any intervention from the user.
The spot highlights the robot's various features, such as its precision nozzle that sprays water evenly, the advanced navigation system that allows it to avoid carpets and area rugs, and the specific cleaning modes it offers, like wet mopping, damp sweeping, and dry sweeping. The ad also emphasizes how the device can be controlled using a smartphone, allowing the user to schedule cleanings and monitor the robot's progress from afar.
By the end of the TV spot, the woman is seen relaxing on the sofa while the iRobot Braava Jet M6 is doing the cleaning for her. She expresses her relief and satisfaction with the line, "Goodbye Cleaning, Hello Clean," which sums up the overall message of the ad: the iRobot Braava Jet M6 is a solution to the tedious and often frustrating task of cleaning, allowing users to spend more time enjoying their clean home rather than constantly having to maintain it.
iRobot Braava Jet M6 TV commercial - Goodbye Cleaning, Hello Clean produced for iRobot was first shown on television on November 1, 2020.
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