IBM commercials
Table of contents
What kind of company is IBM?
Overview
IBM (International Business Machines Corporation) is a multinational technology company headquartered in Armonk, New York. It was founded in 1911 as the Computing-Tabulating-Recording Company (CTR) and was later renamed to IBM in 1924. IBM is one of the world's largest IT companies , with operations in over 170 countries.
Products and Services
IBM is known for its hardware and software products , including computers, servers, storage systems, and networking equipment. It also provides consulting, technology, and business services such as cloud computing, data analytics, and artificial intelligence (AI).
Innovations
IBM's research and development efforts have contributed to numerous technological innovations , including the development of the first programmable computer , the first hard drive, and the first computer virus.
Recent developments
In recent years, IBM has focused on hybrid cloud growth strategy by executing a spin-off of its managed infrastructure services unit and acquiring Red Hat, an open-source software solutions provider. IBM's latest platform allows clients to "write-once/run-anywhere," providing increased agility , productivity, and less siloed business operations.
Leadership
In February 2020, Arvind Krishna took over as IBM's CEO, succeeding Ginni Rometty. IBM has a diverse leadership team, with over 35% of senior executives being women.
Overall, IBM is a leader in the technology industry and has a long history of innovation and contribution to technological advancements. With its focus on hybrid cloud growth strategy and commitment to diversity and inclusion, IBM is well-positioned to continue its success in the future.
TV spots
TV commercials IBM
The IBM Analytics TV spot, 'Working to Make Energy Smarter Every Day,' is a captivating and informative advertisement that showcases the company's commitment to the development and deployment of innovative technologies designed to help make energy consumption smarter. The advertisement opens with a...
In the IBM TV spot, titled 'Dear Tech: An Open Letter to the Industry', Janelle Monáe takes on the role of a narrator who voices the concerns of those who believe that technology can and should be used to improve lives. The advertisement serves as a call to action for the tech industry to reflect on...
The IBM TV Spot, 'Dear Tech: I Need Tech That Understands My Business' is a powerful and thought-provoking advertisement that showcases IBM's commitment to empowering businesses with innovative technology solutions.The ad opens with a business owner sitting at a desk, typing on a computer. They appe...
Title: IBM TV Spot, 'LC What If Automate Apparel Rev 1'Introduction:In this TV spot titled "LC What If Automate Apparel Rev 1," IBM takes us on an imaginative journey into a future where automation revolutionizes the apparel industry. This captivating advertisement showcases the potential of IBM's i...
Title: IBM TV Spot: 'LC What If Data-driven Banking US Hispanic'Introduction:In this IBM TV spot titled "LC What If Data-driven Banking US Hispanic," we delve into the world of data-driven banking and its impact on the US Hispanic community. This thought-provoking advertisement not only introduces v...
IBM TV Spot, 'LC What If Data Driven Banking' is a campaign that highlights the power of big data in the banking industry. The ad features a virtual assistant named "LC" who guides a young man through his banking journey, from opening his first account to making investments.What sets this commercial...
In the captivating IBM TV spot entitled 'LC What If Modernize Energy', the viewer is taken on a journey of innovation and possibility in the realm of energy. The commercial opens with a captivating panoramic shot of a bustling city, teeming with life and energy. As the camera zooms in, we are introd...
Title: IBM TV Spot Review: "LC What If Transform Masters US Hispanic"Introduction:In this review, we will delve into the IBM TV spot titled "LC What If Transform Masters US Hispanic." This intriguing advertisement showcases IBM's commitment to transforming the lives of Master's degree holders within...
IBM TV Spot, 'LC What If Transform Masters' is a compelling advertisement that highlights the transformative power of IBM's Watson and its ability to revolutionize industries from healthcare to finance. The spot begins with a series of questions that provoke the viewer to think about what the world...
Title: IBM TV Spot: 'LC What if Transform Snacks'Introduction:The IBM TV spot, 'LC What if Transform Snacks,' is a thought-provoking commercial that showcases how IBM's Watson, a powerful artificial intelligence system, can transform the way we think about snacks. This innovative advertisement explo...
Title: IBM TV Spot: Making the World Smarter Every DayIntroduction:In a world where technology propels us forward at an unprecedented pace, IBM stands at the forefront of innovation, striving to make the world smarter every day. Their TV spot, aptly titled 'Making the World Smarter Every Day,' captu...
The IBM TV spot 'Smarter Enterprise' showcases how IBM's technology can help businesses operate in a smarter and more efficient way. The ad begins with a group of employees working in an office, looking overwhelmed and exhausted by their daily workload. Suddenly, an IBM representative approaches the...
IBM's TV spot titled 'What if Beer Could Get to the Right Place, at the Right Time, All the Time?' showcases how IBM's technology can significantly improve logistics for breweries and distributors. The ad features a beer truck driver who receives notifications on his tablet about the exact amount of...
Title: IBM TV Spot - "What if Buildings Could Tell You How They Could Be More Efficient?"Introduction:In this thought-provoking TV spot, IBM explores the fascinating concept of buildings becoming sentient beings capable of communicating their unique potential for energy efficiency. With their cuttin...
Title: IBM TV Spot: 'What If US Open'Introduction:The IBM TV spot, 'What If US Open,' captivates audiences by painting an imaginative and exhilarating picture of what could be possible in the world of tennis. Harnessing the power of technology and data analytics, IBM pushes the boundaries of innovat...
Title: IBM TV Spot: "Remastering the Masters Fan Experience"Intro:In a world where technology meets art, IBM brings forth an innovative TV spot that explores the tantalizing question, "What if You Could Remaster the Masters Fan Experience?" This thought-provoking commercial takes us on a mesmerizing...
IBM's TV spot titled 'What If: Analyzing a Big Bank's Data' showcases the power of IBM's data analysis technology. The ad opens with a bank CEO pondering a series of questions about how the bank can use customer data to improve its services. We then see a team of IBM data analysts working with the b...
Actors
Actors who starred in IBM commercials
Products
Products Advertised by IBM
Agenices
Agencies worked with IBM
Havas Worldwide
Havas Worldwide is a global advertising and communications agency that was founded in 1835 by Charles-Louis Havas. The company has a presence in over 100 countries, with over 20,000 employees working across its various divisions. Havas Worldwide offers a wide range of services, including creative strategy, digital marketing, media planning and buying, brand management, and public relations. The company's goal is to help its clients create powerfu...
Mindshare
Mindshare is a global media agency that helps brands to grow and thrive in the fast-paced and ever-changing world of advertising. Founded in 1997, the agency has a strong presence in more than 80 countries with over 9,000 employees who work relentlessly to develop and execute cutting-edge media strategies that deliver results for their clients.The focus at Mindshare is on maximizing brand value, by providing solutions that are designed to engage...
Ogilvy
Ogilvy, also known as Ogilvy & Mather, is a leading global advertising and marketing agency that provides a wide range of services to clients around the world. The company was established in 1948 by David Ogilvy in New York City, and since then, it has become a major player in the advertising industry.One of the key strengths of Ogilvy is its focus on creativity and innovative ideas. The company has a team of talented and experienced professional...
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